With a recent snow in town, an old video came to mind from years past … turns out it was 15 years. ;)

In my mind, I had remembered it as a Field Notes quarterly edition promo vid, but after on-and-off searching over a couple days, including YouTube, I wasn’t getting anywhere. :/

Then from the faded corners of my mind I started to think it may have been done by Jim Coudal’s marketing company, Coudal Partners, before they were fully in the Field Notes project. And that was on Vimeo.

The video’s description:

After the great Chicago Blizzard of 2011, thousands of pounds of snow were removed from city’s downtown streets. Loaded by bulldozers and heavy trucks, much of the snow was piled in the empty lot between our studio and the railroad tracks.

In a collaborative effort between Coudal Partners and The Explorers of the New World Society, an expedition was immediately formed. The goal; a bold assault aiming to place the very first men upon the summit of this peak. Known for their dexterity and grit, Dawson and Matt were selected for the dangerous undertaking. This is their story.

Herewith, the daring arctic adventure titled, Above the Sun: